{"id":6439,"date":"2021-08-10T12:55:54","date_gmt":"2021-08-10T12:55:54","guid":{"rendered":"https:\/\/risolto.be\/?p=6439"},"modified":"2021-09-09T14:09:01","modified_gmt":"2021-09-09T14:09:01","slug":"insight-actions-communicatie","status":"publish","type":"post","link":"https:\/\/risolto.be\/en\/insight-actions-communicatie\/","title":{"rendered":"Actions: waarom AI uw communicatie menselijker maakt."},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"6439\" class=\"elementor elementor-6439\" data-elementor-settings=\"[]\">\n\t\t\t\t\t\t<div class=\"elementor-inner\">\n\t\t\t\t\t\t\t<div class=\"elementor-section-wrap\">\n\t\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-1808861 elementor-section-height-min-height elementor-section-boxed elementor-section-height-default elementor-section-items-middle\" data-id=\"1808861\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-721fcc7\" data-id=\"721fcc7\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2646574 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2646574\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-75df2c7\" data-id=\"75df2c7\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ed9afdc elementor-widget elementor-widget-image\" data-id=\"ed9afdc\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image\">\n\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"600\" src=\"https:\/\/risolto.be\/wp-content\/uploads\/2021\/08\/Banner_blog_klantbeleving.png\" class=\"attachment-full size-full\" alt=\"Blog Klantbeleving\" srcset=\"https:\/\/risolto.be\/wp-content\/uploads\/2021\/08\/Banner_blog_klantbeleving.png 1920w, https:\/\/risolto.be\/wp-content\/uploads\/2021\/08\/Banner_blog_klantbeleving-300x94.png 300w, https:\/\/risolto.be\/wp-content\/uploads\/2021\/08\/Banner_blog_klantbeleving-1024x320.png 1024w, https:\/\/risolto.be\/wp-content\/uploads\/2021\/08\/Banner_blog_klantbeleving-768x240.png 768w, https:\/\/risolto.be\/wp-content\/uploads\/2021\/08\/Banner_blog_klantbeleving-1536x480.png 1536w, https:\/\/risolto.be\/wp-content\/uploads\/2021\/08\/Banner_blog_klantbeleving-16x5.png 16w\" sizes=\"auto, (max-width: 1920px) 100vw, 1920px\" \/>\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2e8cd8c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2e8cd8c\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-b8e6113\" data-id=\"b8e6113\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-eed5086 elementor-widget elementor-widget-spacer\" data-id=\"eed5086\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-ha-element-link=\"{&quot;url&quot;:&quot;https:\\\/\\\/risolto.be\\\/klantbeleving\\\/&quot;,&quot;is_external&quot;:&quot;&quot;,&quot;nofollow&quot;:&quot;&quot;,&quot;custom_attributes&quot;:&quot;&quot;}\" style=\"cursor: pointer\" class=\"elementor-element elementor-element-4d096b7 elementor-widget elementor-widget-heading\" data-id=\"4d096b7\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Client Experience<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f46cef4 elementor-widget elementor-widget-heading\" data-id=\"f46cef4\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Actions: waarom AI uw communicatie menselijker maakt.<\/h1>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-444bf25 elementor-widget elementor-widget-text-editor\" data-id=\"444bf25\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\"><p><span style=\"font-weight: 400;\">De paradox van een menselijkere aanpak door middel van machine learning.<\/span><\/p><p><span style=\"font-weight: 400;\">Wanneer mensen het woord \u201cautomatisatie\u201d horen, gaan ze er al snel van uit dat een bepaalde handeling op zeer machinale wijze op hoge snelheid wordt herhaald of uitgevoerd. Eenheidsworst in massacommunicatie of een droge bot die aan de andere kant van de lijn ons voorgeprogrammeerde antwoorden terugstuurt.<\/span><\/p><p><span style=\"font-weight: 400;\">Dat is niet anders wanneer het gaat over communicatie &amp; artificial intelligence: het lijkt ons op het eerste zicht vooral een kunstmatige bedoening.<\/span><\/p><p><span style=\"font-weight: 400;\">In realiteit is AI inmiddels al lichtjaren verder dan die simpele hakkelende chatbots van weleer.<\/span><\/p><p><span style=\"font-weight: 400;\">Bij Risolto bepaalt AI onder meer de actions waardoor uw opvolging menselijker dan ooit wordt.<\/span><\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-07f0775 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"07f0775\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7e642c3\" data-id=\"7e642c3\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f8fae05 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"f8fae05\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-a32f5b8 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"a32f5b8\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-446ca0d\" data-id=\"446ca0d\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-fd83a8e elementor-widget elementor-widget-heading\" data-id=\"fd83a8e\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Waar komt dat concreet op neer? \n<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-92dc655 elementor-widget elementor-widget-text-editor\" data-id=\"92dc655\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\"><p><span style=\"font-weight: 400;\">Elke klant is uniek. Dat wil zeggen: elke klant heeft een heel eigen voorkeur over wanneer hij benaderd wordt, hoe hij liefst aangesproken wordt en via welk kanaal. Waar de ene klant wenst aangesproken te worden via een korte SMS aan het begin van de werkweek, heeft de andere liever een gedetailleerde e-mail aan het einde van de maand.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">Het is onbegonnen werk om al deze parameters zelf ergens bij te houden, laat staan er effectief iets mee te doen, waardoor er met deze voorkeuren niet altijd rekening wordt gehouden bij het communiceren met klanten. Daardoor wordt de communicatie soms wat in bulk gedaan, een beetje \u2018one size fits all\u2019. Terwijl een persoonlijke communicatie wel meer op prijs gesteld wordt.<\/span><\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-40322c9 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"40322c9\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6e30962 elementor-widget elementor-widget-heading\" data-id=\"6e30962\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Risolto & AI<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-86e8a32 elementor-widget elementor-widget-text-editor\" data-id=\"86e8a32\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\"><p><span style=\"font-weight: 400;\">Risolto zet hiervoor de kracht van AI in: onze AI ontwikkelt per klant een workflow op maat. Klanten krijgen dus een persoonlijk plan van aanpak: welke templates, taal, tone-of-voice, op welk moment en via welk kanaal. We gaan zelfs nog verder: waar u dat wil, kan u onze AI ook acties automatisch laten uitvoeren. Zo kan u zelf focussen op de communicatiemomenten waar uw persoonlijke touch \u00e9cht het verschil maakt.<\/span><\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8ba00cd elementor-widget elementor-widget-text-editor\" data-id=\"8ba00cd\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\"><p><strong>Uw klant zal nooit beseffen dat hij wordt bereikt door de strategie van AI, maar zal w\u00e9l de aanpak op maat weten te waarderen. <\/strong><\/p><p><strong>Een menselijkere aanpak, mogelijk gemaakt door AI.<\/strong><\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5b37f62 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"5b37f62\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-9470058 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"9470058\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-b7b058d\" data-id=\"b7b058d\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div data-ha-element-link=\"{&quot;url&quot;:&quot;https:\\\/\\\/risolto.be\\\/contact-2\\\/&quot;,&quot;is_external&quot;:&quot;&quot;,&quot;nofollow&quot;:&quot;&quot;,&quot;custom_attributes&quot;:&quot;&quot;}\" style=\"cursor: pointer\" class=\"elementor-element elementor-element-c9405e0 elementor-widget elementor-widget-heading\" data-id=\"c9405e0\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/risolto.be\/en\/contact-2\/\">Ge\u00efntrigeerd door onze oplossingen voor klantbeleving? Contacteer onze Risolto Platform Adviseurs voor een demo en advies op maat!\n<\/a><\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-83ab7f7 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"83ab7f7\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-b901bbf\" data-id=\"b901bbf\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7cdaa77 elementor-widget elementor-widget-spacer\" data-id=\"7cdaa77\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Klantbeleving Actions: waarom AI uw communicatie menselijker maakt. De paradox van een menselijkere aanpak door middel van machine learning. Wanneer mensen het woord \u201cautomatisatie\u201d horen, gaan ze er al snel van uit dat een bepaalde handeling op zeer machinale wijze op hoge snelheid wordt herhaald of uitgevoerd. Eenheidsworst in massacommunicatie of een droge bot die [&hellip;]<\/p>\n","protected":false},"author":9,"featured_media":6417,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[15,12],"class_list":["post-6439","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized","tag-artikel","tag-blog"],"_links":{"self":[{"href":"https:\/\/risolto.be\/en\/wp-json\/wp\/v2\/posts\/6439","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/risolto.be\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/risolto.be\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/risolto.be\/en\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/risolto.be\/en\/wp-json\/wp\/v2\/comments?post=6439"}],"version-history":[{"count":0,"href":"https:\/\/risolto.be\/en\/wp-json\/wp\/v2\/posts\/6439\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/risolto.be\/en\/wp-json\/wp\/v2\/media\/6417"}],"wp:attachment":[{"href":"https:\/\/risolto.be\/en\/wp-json\/wp\/v2\/media?parent=6439"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/risolto.be\/en\/wp-json\/wp\/v2\/categories?post=6439"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/risolto.be\/en\/wp-json\/wp\/v2\/tags?post=6439"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}